This film tells the story of the economic war between the four main companies of the large retailers. This war symbolizes the transformation of the economy of the consumption over the last 50 years. It also questions the present and future stakes: how to imagine the 21th century's consumption style.

Genres

Cast

Georges Plassat

Self

Serge Papin

Self

Bertrand Gobin

Self

Yves Puget

Self

Michel-Édouard Leclerc

Self

Michel Bon

Self

Anne Perrot

Self

Christian Jacquiau

Self

Gary Swindells

Self

Philippe Moati

Self

Henri Brichart

Self

Jacques Creyssel

Self